Be Active. Feel Better.

Four simple words that can change lives. It's short. It's to the point. It's encouraging. It's a kind suggestion that we hope triggers a response in Canadians, making people from all walks of life realize how easy a life-change can be.

One of the best ways for us to reach out to Canadians is to ensure Canadians can reach out to us. The depth and breadth of our product selection is nearly unmatched. Our Online Store enables Canadians in smaller or remote communities to take advantage of our top brand selection and expert service. The strong buying power we've garnered during our legacy in the Canadian sporting goods market means that we are able to bring our customers an enormous selection of some of the best brand names, as well as a number of private label brands unique to our stores.

As the largest national retailer of sporting goods, footwear and apparel in Canada, we've got the tools to get people moving on the path to wellness. Our mission is to inspire every Canadian toward a fit, healthy and active lifestyle. Sport Chek believes that a healthy lifestyle can be adopted at any age, any level and within any activity. With this in mind, Sport Chek has joined forces with a number of organizations geared toward encouraging communities to be active:		  
 
• Sport Chek is proud to be aligned with the Canada Summer Games, the largest national multi-sport event for young athletes.

• Alongside Hockey Canada, we've produced an introductory hockey education booklet geared toward parents with kids new to hockey, with helpful tips on purchasing equipment, the rules of the game and fair play.

• Our connection with the Canadian Soccer Association focuses on Mini Soccer Festivals, a youth development program designed to get children under the age of 11 interested in soccer.

• We are a proud supporter of ParticipACTION, whose vision is to ensure a Canadian society where people are the most physically active on earth.

• We've partnered with the Canadian Junior Golf Association to bring free golf clinics to kids across Canada, developing their skills in recreational and competitive golf play.

From grassroots sporting organizations aimed at getting kids involved in activity at an early age to our ties with national, amateur-level sporting organizations, Sport Chek has come to be synonymous with sports in Canada.

For more information about Sport Chek and details on Investor Relations visit www.forzanigroup.com.